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Terms of service

Last updated 12 November 2026. Version 1.

1. About these terms

These terms are an agreement between you and Longbourne Ltd, a company registered in England and Wales with company number 13753223, ("we", "us"). They cover your use of Packs at packs.co and the Packs app (the "Service").

You accept these terms when you create an account. If you use Packs for a business, you confirm you can accept these terms for it, and "you" includes that business.

Packs is made for business use.

Our Privacy policy explains how we handle personal information. The data processing terms in section 8 apply when your packs collect information about readers.

2. Your account

  • You must be 18 or over.

  • Give us accurate details and keep them up to date.

  • Keep your sign-in details safe. You're responsible for what happens in your account. Tell us straight away at hello@packs.co if you think someone else has got in.

  • One person per account. Use a Team or Business plan to work with colleagues.

3. Plans, trials and payment

  • Plans: Packs has a Free plan and paid plans (Pro, Team and Business). The pricing page shows what each plan includes and costs. Prices are in US dollars and don't include tax, which we add where the law requires.

  • Free trial: new accounts get Team features free for 14 days, without a card. When the trial ends, your account moves to the Free plan unless you choose a paid plan.

  • Payment: paid plans are billed monthly or yearly in advance, through our payment provider Stripe. Your plan renews automatically at the end of each period until you cancel.

  • Cancelling: you can cancel at any time in Account, Manage billing. Your plan stays active until the end of the period you've paid for, then moves to Free. We don't refund part-used periods, except where the law requires it.

  • Failed payments: if a payment fails, we will email you and try again. If it still hasn't been paid after 28 days, we may move your account to the Free plan.

  • Moving to a smaller plan: your existing packs stay online. If you have more than your new plan allows, you can't add new packs until you're within the limit. Features your new plan doesn't include switch off.

  • Price changes: we will give you at least 30 days' notice by email of a price change. It applies from your next renewal after the notice period. You can cancel before then.

  • Limits: each plan has limits on storage, file size and AI answers. The pricing page shows them. We may slow down or pause a feature if you reach a limit.

  • Coming soon: features marked "coming soon" aren't part of your plan until we release them. We don't promise a date.

4. Teams

  • The person who creates a team (the "team owner") pays for it and is responsible for who they invite.

  • Team admins can invite and remove members and change roles.

  • Your packs stay private until you share them with your team. Shared packs can be seen by everyone in the team. Admins, and teammates you allow, can edit them.

  • When someone leaves a team or is removed, the packs they shared with the team move to the team owner or the admin who removed them, so links keep working. Their private packs stay theirs.

  • If you use Packs for an employer, the team owner may control the packs you share with the team.

5. Your content

"Your content" means everything you put into Packs: files, images, links, text, logos and anything else.

  • You own your content. We don't claim any ownership of it.

  • You give us permission to use it to run Packs. This means storing it, copying it, making previews and thumbnails, showing it to the people you share it with, and processing it with our service providers, including AI providers, for the features you use. This permission ends when you delete the content or close your account, apart from copies in backups, which we delete on our normal schedule.

  • You're responsible for your content. You confirm you have the right to use and share it, and that sharing it doesn't break the law or anyone else's rights.

  • Who can see it: anyone with a pack's link can open it, unless you add an email gate, a password or an expiry date. Think about who you send links to.

6. Acceptable use

You must not use Packs to:

  • share anything illegal, or anything that infringes someone else's copyright, trade marks or other rights

  • share malware, or pages made to trick people into giving passwords or payment details

  • pretend to be someone else, or mislead people about who a pack is from

  • harass, threaten or abuse anyone, or share hateful or sexually explicit material

  • send spam, or share packs with people who haven't agreed to hear from you where the law requires their agreement

  • collect special category data (such as health information) or children's information through a pack, unless you have a lawful basis and the safeguards the law requires

  • try to get into accounts or data that aren't yours, overload or disrupt the Service, or get around plan limits or security measures

  • copy, resell or reverse engineer the Service, or scrape it with automated tools, except the link previews and AI assistants that read public packs as readers do

Anyone can report a pack to us with the Report link on every pack. We review reports and may take a pack down while we look into it.

7. AI features

  • Some features use AI to draft summaries and captions, read booking confirmations, and answer readers' questions about a pack in "Ask this pack".

  • AI can get things wrong. Check what it writes before you rely on it or send it. "Ask this pack" answers from the content in the pack, but it can still make mistakes, and it tells readers so.

  • You're responsible for the content of your packs, including anything AI wrote that you chose to keep.

  • You can switch off "Ask this pack" for any pack, and you don't have to use the other AI features.

8. Readers' information (data processing terms)

When people open your packs, Packs records information about them for you, such as their email address, when they opened the pack and what they looked at. For this information, you are the controller and we are your processor. We will:

  • only process it to provide Packs to you, and on your documented instructions, which are these terms and the settings you choose

  • make sure our staff who can access it are bound to keep it confidential

  • keep it secure, with appropriate technical and organisational measures

  • only use the sub-processors listed in our Privacy policy, and give you [30] days' notice of a new one so you can object

  • help you respond to people who ask to use their data protection rights

  • tell you without undue delay if we become aware of a personal data breach affecting it

  • delete it when you delete the pack or close your account, unless the law requires us to keep it

  • give you the information you reasonably need to show you're meeting your obligations, and allow reasonable audits

You confirm you have a lawful basis to collect and use this information, and that you've given readers any notice the law requires.

Some of our sub-processors are outside the UK. We protect these transfers as described in our Privacy policy.

9. Other services

Packs can show content from other services, such as YouTube, Vimeo, Google Maps, Calendly or photos from Unsplash, and you can sign in with Google or LinkedIn. We’ll add or remove services over time. Those services have their own terms, and we're not responsible for them. If a service changes or stops working with Packs, we may have to change or remove the feature.

10. Our rights

We own Packs, including its software, design and brand. These terms don't give you any rights in them, apart from the right to use the Service. If you send us ideas or feedback, we can use them without owing you anything.

11. Availability and changes to the Service

We work hard to keep Packs running, but we can't promise it will always be available or free of errors. We may need to pause it for maintenance or upgrades. We keep improving Packs and may change or remove features. If we remove a major feature from a paid plan, we will tell you in advance and you can cancel.

12. Suspending or closing accounts

  • You can close your account at any time in Account, Close my account. This cancels any paid plan straight away, without a refund for the rest of the period.

  • We may suspend or close your account, or take down a pack, if you seriously or repeatedly break these terms, if you don't pay, if the law requires it, or if we need to protect readers, other customers or Packs. Where we reasonably can, we will tell you first and give you a chance to put things right.

  • If your account is closed, your packs go offline. We delete your content within [30] days, so download anything you need before you close your account.

  • Sections 5 (the part about responsibility), 10, 13, 14 and 16 still apply after your account closes.

13. Our liability

  • Nothing in these terms limits liability for death or personal injury caused by negligence, for fraud, or for anything else the law doesn't allow us to limit.

  • We're not liable for loss of profits, revenue, business, goodwill or data, or for any indirect or consequential loss.

  • Apart from the above, our total liability to you in any 12-month period is limited to the amount you paid us in that period, or £100 if that's more.

  • Packs is provided "as is". We exclude all warranties and conditions that the law allows us to exclude.

[SOLICITOR TO REVIEW: the cap, and whether to carve out data protection breaches and the indemnity below.]

14. Your responsibility to us

If someone makes a claim against us because of your content, or because you broke section 6, you will cover our reasonable losses and costs from that claim. We will tell you about the claim promptly and let you take part in how it's handled.

15. Changes to these terms

We may update these terms. If a change matters, we will email you at least 30 days before it takes effect. If you keep using Packs after that, the new terms apply. If you don't agree, you can close your account before the change takes effect, and we will refund any part of a yearly plan you've paid for but won't use.

16. General

  • These terms, with the pricing page and our Privacy policy, are the whole agreement between us about Packs.

  • You can't transfer your account or these terms to anyone else without our written agreement. We may transfer them to a company that takes over Packs.

  • If a court decides part of these terms can't be enforced, the rest still applies.

  • If we don't enforce a right straight away, we can still enforce it later.

  • Nobody else has rights under these terms, under the Contracts (Rights of Third Parties) Act 1999.

  • We're not responsible for delays or failures caused by events outside our reasonable control.

  • We send notices to the email address on your account. Send notices to us at hello@packs.co.

  • The law of England and Wales applies to these terms. The courts of England and Wales can settle any dispute about them.